FANTASY ISLAND

KINGPOWER-20-Year

One of the most interesting job I did in August. An advertising for a Duty Free store in Bangkok, celebrate their 20th anniversaries featuring lot of fantasy characters including Mermaid, Snow queen, Venus, Angels and lot of them in the series…

bts

The inspiration of the campaign playing with the joy and power of shopping in the fantasy scene, as always for King Power. Inspiration was took from lot of movie and fashion designer in current season, for example the main character is Theysken’s Nina Ricci version or JPG for Mermain fantasy while accessories and hat was inspired by Tracey for McQueen collection.

sketch

The shoot was a studio work, It took about two days to finnish all the shoot with tight budget after spending big bucks on models outfit to look it best! The first day is mainly focusing on all models in the layout while second day focusing on props and still life.

main-models

iceQueen

With these many stunning clothes at the studio, likes alway, my assistant join the shoot by wearing some of the dress to help us get the right movement of the fabric for computer retouching in the later process. The campaign already come out. I’m very happy with the picture and looking forward for the next fantasy campaign…

asstATwork

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